{"id":6413,"date":"2020-09-22T16:47:38","date_gmt":"2020-09-22T16:47:38","guid":{"rendered":"https:\/\/cybersmart.co.uk\/?p=6413"},"modified":"2020-09-22T16:47:38","modified_gmt":"2020-09-22T16:47:38","slug":"playing-politics-customer-spotlight-on-play-verto","status":"publish","type":"post","link":"https:\/\/cybersmart.com\/2020\/09\/playing-politics-customer-spotlight-on-play-verto\/","title":{"rendered":"Playing politics: customer spotlight on Play Verto"},"content":{"rendered":"\n\t\t<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n\t\t<div class=\"wp-block-wombat-hero-blog b-hero-blog has-color-night-100-background-color has-background\" style=\"margin-top:var(--wp--preset--spacing--section-spacing);margin-bottom:var(--wp--preset--spacing--section-spacing)\"><div class=\"b-hero-blog__inner\">\n\t\t<div class=\"wp-block-wombat-hero-blog-text b-hero-blog-text\"><div class=\"b-hero-blog-text__inner\"><h1 style=\"margin-bottom:var(--wp--preset--spacing--size-20);\" class=\"has-text-color has-color-porcelain-100-color wp-block-post-title\">Playing politics: customer spotlight on Play Verto<\/h1>\n\t\t\n\t\t<div style=\"margin-bottom:var(--wp--preset--spacing--size-16);\" class=\"has-text-color has-color-porcelain-100-color wp-block-post-date has-20-font-size\"><time datetime=\"2020-09-22T16:47:38+00:00\">September 22, 2020<\/time><\/div>\n\t\t\n\t\t<div class=\"has-text-color has-color-porcelain-80-color wp-block-post-author-name\">Rob S<\/div><\/div><\/div>\n\t\t\n\t\t\n\t\t\n\t\t<div class=\"wp-block-wombat-hero-blog-media b-hero-blog-media\"><div class=\"b-hero-blog-media__inner\"><figure style=\"aspect-ratio:16\/9;\" class=\"wp-block-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"885\" height=\"397\" src=\"https:\/\/cybersmart.com\/wp-content\/uploads\/2020\/09\/Untitled-design-4-1.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"CyberSmart\" style=\"width:100%;height:100%;object-fit:cover;\" srcset=\"https:\/\/cybersmart.com\/wp-content\/uploads\/2020\/09\/Untitled-design-4-1.jpg 885w, https:\/\/cybersmart.com\/wp-content\/uploads\/2020\/09\/Untitled-design-4-1-768x345.jpg 768w, https:\/\/cybersmart.com\/wp-content\/uploads\/2020\/09\/Untitled-design-4-1-200x90.jpg 200w, https:\/\/cybersmart.com\/wp-content\/uploads\/2020\/09\/Untitled-design-4-1-578x259.jpg 578w\" sizes=\"(max-width: 885px) 100vw, 885px\" \/><\/figure><\/div><\/div>\n\t\t<\/div><\/div>\n\t\t<\/div>\n\t\t\n\t\t\n\t\t\n\t\t<section class=\"wp-block-wombat-blog-post-content-container b-blog-post-content-container\" style=\"margin-bottom:var(--wp--preset--spacing--section-spacing)\"><div class=\"b-blog-post-content-container__inner l-container\">\n\t\t<div class=\"wp-block-wombat-blog-post-sidebar b-blog-post-content-container__sidebar sidebar\"><div class=\"sidebar__inner\">\n\t\t<div class=\"wp-block-wombat-blog-post-sidebar-col-1 sidebar__col-1\"><div class=\"sidebar__col-inner\">\n\t\t<div class=\"wp-block-button is-style-secondary\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/blog\/\" style=\"margin-top:0;margin-bottom:var(--wp--preset--spacing--size-16)\">Back to blog<\/a><\/div>\n\t\t\n\t\t\n\t\t\n\t\t<p class=\"has-20-font-size\" style=\"margin-top:0;margin-bottom:var(--wp--preset--spacing--size-16)\"><strong>Table of contents<\/strong><\/p>\n\t\t\n\t\t\n\t\t\n\t\t<div class=\"wp-block-wombat-blog-post-toc b-toc b-toc--1\" data-nest=\"1\"><\/div>\n\t\t<\/div><\/div>\n\t\t\n\t\t\n\t\t\n\t\t<div class=\"wp-block-wombat-blog-post-sidebar-col-1 sidebar__col-1\"><div class=\"sidebar__col-inner\">\n<div class=\"wp-block-wombat-resource-box-container-box b-resource-box-container-box swiper-slide has-color-night-100-background-color has-background\"><div class=\"b-resource-box-container-box__inner\">\n<h2 class=\"wp-block-heading is-style-3 has-color-porcelain-100-color has-text-color\" style=\"margin-bottom:var(--wp--preset--spacing--size-16)\">Want to speak with sales?<\/h2>\n\n\n\n<div class=\"wp-block-button is-style-text-blue-2\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/calendly.com\/sales_cs\/book-a-discovery-call-v2?utm_source=blogglobal\">Book a call<img loading=\"lazy\" decoding=\"async\" width=\"24\" height=\"24\" class=\"wp-image-769\" style=\"width: 24px;\" src=\"https:\/\/cybersmart.com\/wp-content\/uploads\/2024\/03\/arrow-right.svg\" alt=\"\"><\/a><\/div>\n<\/div><\/div>\n<\/div><\/div>\n\t\t<\/div><\/div>\n\t\t\n\t\t\n\t\t\n\t\t<div class=\"wp-block-wombat-blog-post-content b-blog-post-content-container__content content\"><div class=\"content__inner\">\n<p><span style=\"font-weight: 400;\">\u2018Fun\u2019 isn\u2019t a word often associated with politics. Many of us tend to think of it as a game played by powerful people in oak-panelled chambers, far away from the reality of our everyday lives. And, it\u2019s this feeling that has led to <\/span><a href=\"https:\/\/commonslibrary.parliament.uk\/research-briefings\/cbp-7501\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">widespread disengagement from politics<\/span><\/a><span style=\"font-weight: 400;\"> and distrust in our institutions. <\/span><span style=\"font-weight: 400;\"><br>\n<\/span><span style=\"font-weight: 400;\"><br>\n<\/span><span style=\"font-weight: 400;\">But what if politics was a game we could all play?&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/cybersmart.co.uk\/\" target=\"_blank\" rel=\"noopener noreferrer\">CyberSmart<\/a> client, <a href=\"https:\/\/www.playverto.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Play Verto<\/a>, seeks to answer that question. The social enterprise specialises in improving community engagement through gamification. Its app, Verto, allows the public to express their political views by answering questions in a play-based format.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">By combining technology and play, Play Verto is creating a space for wider participation and plurality of opinion in politics.&nbsp;<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">However, handling public data brings cybersecurity challenges with it. We sat down with Ben Pook, Director of Play Verto, to discuss these and how using CyberSmart Active Protect has helped overcome them.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><b>What are the security challenges you\u2019ve faced as a startup?&nbsp;<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">When you are in the start-up space, you tend to play many different roles and you are thinking a million things. You quickly learn that you need to be agile to accommodate that. However, data security is not something you want to play about with. There is often a lot to consider, which can easily be forgotten or simply not considered at all.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Play Verto is a data-led decision-making company. So, inevitably, we deal with a lot of sensitive data. Our customers depend on us to safeguard this, ensuring it\u2019s collected and stored securely. The company also emerged around the time that GDPR was coming into place, raising another challenge.&nbsp;<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><b>How did CyberSmart help you resolve your security challenges?<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Cybersecurity is an intimidating subject, especially when you lack rudimentary knowledge.&nbsp; What we like about CyberSmart is that they \u2018dumb-down\u2019 cybersecurity and compliance for you, providing an easy step-by-step guide to make sure you have all your bases covered. They walk you through GDPR, <a href=\"https:\/\/cybersmart.co.uk\/resources\/\" target=\"_blank\" rel=\"noopener noreferrer\">Cyber Essentials<\/a> as well as ISO27001.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">It\u2019s also helpful in the sense that it allows you to say, \u2018hey, have you thought about this?\u2019 and if not, here is what you should do. It doesn\u2019t matter that you don\u2019t have years of experience working in information security or the means to hire a specialist<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><b>How far is Play Verto into setting up CyberSmart?&nbsp;<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">We\u2019ve gone through the whole process and we have the certificates. It\u2019s given us a kick-start; we now use the tools and information offered by CyberSmart to constantly re-evaluate our compliance and security.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">In fact, it\u2019s become part of our routine. Whenever we onboard someone new, they go through CyberSmart\u2019s training and install the app on their devices to ensure they meet our security standards. We also have a fortnightly team meeting on cybersecurity. <\/span><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><span style=\"font-weight: 400;\">Our company culture has become much more security-focused thanks to CyberSmart.&nbsp;<\/span><\/p>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\"><b>What role has CyberSmart played in your relationship with customers and partners?<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">The impact of not having the right security measures in place is massive. Our customers and partners rely on us to keep their data secure. CyberSmart offers an additional service that is critical in giving both ourselves, as well as our customers, peace of mind.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">When we take on a new client, they want to understand how we collect data, how we store it, where it is stored, which servers we are using etc. With CyberSmart, all of that information is one place and easily accessible. What\u2019s more, the certificates themselves are a demonstration that we take security seriously in the eyes of our customers.&nbsp;<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><b>What cost and time benefits have you experienced since using CyberSmart?&nbsp;<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">Well, I think it really comes down to \u2018what is the cost of not using it?\u2019. We have a pretty good security culture in our company, but it costs to be ignorant. I would rather be the fool that asked than the fool that wished he did.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">CyberSmart\u2019s monthly subscription is also perfect for those in the start-up space. Shelling out thousands of dollars in one go is tricky for a small business. The subscription model makes CyberSmart\u2019s tools accessible to organisations in a similar position to us when we first started.<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><b>What advice would you give to someone looking to tackle similar challenges to those you\u2019ve faced?<\/b><\/h3>\n\n\n\n<p><span style=\"font-weight: 400;\">To be honest, I\u2019d probably recommend CyberSmart, particularly because of their customer service. The team is amazingly responsive and there\u2019s no such thing as a silly question.&nbsp; It almost feels like a personal relationship, they do a great job of building a rapport.<\/span><\/p>\n\n\n\n<p><span style=\"font-weight: 400;\">Are you a start-up looking to improve cybersecurity but not sure where to begin? Start by getting <\/span><a href=\"https:\/\/cybersmart.co.uk\/solutions\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">certified in Cyber Essentials<\/span><\/a><span style=\"font-weight: 400;\">, the UK government scheme that covers all the fundamentals of cyber hygiene.<\/span><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter\"><a href=\"https:\/\/cybersmart.co.uk\/solutions\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/cybersmart.co.uk\/wp-content\/uploads\/2020\/08\/CTA-button-2.png\" alt=\"CTA button\" class=\"wp-image-6308\"\/><\/a><\/figure>\n<\/div><\/div>\n\t\t<\/div><\/section>\n\t\t","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":6414,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[15,26],"tags":[21,121,181,56,57,205,67,40],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - 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